Evergreen is a tyre brand that focuses on the tyre industry. It integrates tyre product development, brand promotion, marketing management and professional tyre services. Evergreen has established a corporate philosophy centred on creating value for customers and achieving win–win cooperation. It does so by continually introducing new products that meet customer needs, integrating industry resources, innovating marketing models and creating new core competitiveness.
Based on advanced technology, Evergreen is a brand dedicated to environmental protection and sustainable development. It is committed to saving materials, managing the material environment, and using eco-friendly materials. In its production processes, Evergreen strives to reduce air and water pollution, launches environmental initiatives, and reduces and recycles waste by using recycled energy.
In terms of design, Evergreen aims to reduce noise, lower rolling resistance and ensure safety. For maintenance and recycling, the brand advocates correct usage, regular servicing, retreading and recycling.
Evergreen uses superior-quality raw materials in its tyre manufacturing. Its precise carbon black formulation helps dissipate heat away from the tread and belts, extends tyre life, improves tread wear and rolling resistance, while maintaining traction.